MasterCard brings together industry leaders and tech innovators to present the forces reshaping commerce.

Join top speakers, developers and rising stars from various industries that are bringing the future forward in a unique event. You will learn how to take advantage of the power of digital, to better impact the consumer journey.

2015 THEMES:

Women in technology
Financial inclusion
Digital payments

The cost is $600 USD per attendee. The fee includes full access to the forum, meals, cocktails and Priceless Surprises

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MasterCard has been deeply involved with creating breakthrough technology for our partners, and by December it will have hosted thirteen hackathons as part of the Masters of Code global competition.

The end result: a new web or mobile application or “APP” that will address a business need.

MasterCard LAC Forum Hackathon:
In a continued effort to connect you with the latest tech, we are inviting top-flight developers from the LAC region hackathons to come to Miami and compete in a 24-hour hackathon.

What challenge will they be solving? That will depend on you. We will be allowing our partners to determine the challenges for our hackathon participants.


Speakers /

Betty DeVita

Chief Commercial Officer, MasterCard

Daniel Cohen

Group Head, Emerging Payments, Latin America & Caribbean, MasterCard

Diego Molano

Colombia’s Minister of Information, Technology and Communications

Gilberto Caldart

President, Latin America & Caribbean Region, MasterCard

Michael Haswell

Director of Product Partnerships, Google Commerce

Mike Stromer

Vice President of Digital, Loyalty and Marketing Analytics, JetBlue

Miriam Olivera

Executive Vice President, Global Products & Solutions, Latin America & Caribbean Region, MasterCard

Rob Reeg

President, Operations & Technology, MasterCard

Rodrigo Arévalo

General Manager México, Uber

Sam Ahmed

Group Head, Marketing, Asia Pacific, MasterCard

Will White

Director of Payments, Microsoft

Agenda / Enhancements to the agenda is still being made

Gilberto Caldart


The Power of Connectivity, The Power of Partnership



Innovating for Financial Inclusion

A group of experts from different sectors will share their views on how innovative technologies can be used to facilitate financial inclusion and address the particular roadblocks slowing down the expansion of financial inclusion in Latin America.

Solana Cozzo, Vice President, Prepaid, Personal Payments, and Financial Inclusion, MasterCard Latin America and the Caribbean
Arun Sharma, Chief Investment Officer at International Finance Corporation (IFC)

Isabel Cruz Hernandez, Mexican Association of Credit Unions, Social Sector
Juan Antonio Ketterer, Inter-American Development Bank
Mario De La Vega, Nacional Financiera Development Bank (Mexico)
Sarah-Ann Lynch, USAID, Bureau for Latin America and the Caribbean


Making Business Happen in Latin America Via Commercial Solutions

Technology is an important enabler of entrepreneurship. In this multi-faceted session, you’ll learn more about how a number of industry players (private and public) are enabling entrepreneurship by building the proper ecosystem and providing tools that support the growth prospects of Small and Medium Enterprises (SME).

Paulo Fernandes, Vice President of Commercial Products, MasterCard Latin America and the Caribbean
Jay Singer, Global Head of Commercial Product Management for Small and Medium Enterprises (SME)

Diego Molano, former Colombian Minster of Technology, Information and Communications
Jeremy Pallant, Vice President, Retail and Small Business Products, Scotiabank
Liliana Vasquez, Vice President, Payment Solutions, Bancolombia
Irina Valessi, Director Commercial Products, Credit Cards, Banco Santander Mexico

The Evolution of Loyalty

Join this session to learn first-hand from the Industry’s leading loyalty intelligence source (Colloquy) about the most recent trends and the evolution of loyalty and cobrand cards.

Jeff Berry, Editor-in-Chief, Colloquy

Learn about best practices on how to optimize loyalty program performance by leveraging data, analytics and segmentation.

Marcos Peralta, Senior Principal, MasterCard Advisors


Critical Success Factors in Loyalty & Cobrands

In this session, experts will discuss the critical success factors in loyalty and cobrands.

Kristy Rankin, Global Head, Loyalty Merchant Value Proposition, MasterCard
Marti Beller, Group Head, Loyalty Products & Platforms, MasterCard

“Perspectives in Loyalty”: An open and thought-provoking panel with a diverse group of experts in the industry.

Moderator: Paulo Mesnik, Vice President, Loyalty, MasterCard Latin America and Caribbean

Retail: David Marcotte, Senior Vice President, Retail Insights, Kantar
Airline: Alex Malfitani, Director, Loyalty Program, Tudo Azul
Research/Publishing: Jeff Berry, Editor-in-Chief, Colloquy

Accelerating growth in Digital Commerce: Insights for merchants and acceptance players

Curious about who is buying what, how and when they are buying it and how merchants can overcome their challenges to drive incremental business in the digital world? Join this session to listen to recent trends and opportunities in digital commerce in LAC and how MasterCard can partner with merchants and acquirers to capture the opportunities.

Jose Maria Pertusa, Chief Marketing Officer, Linio
Jan Smith, Senior Partner, Korefusion

Developing Solutions To Partner With Merchants And Drive Convergence

Tim Fletcher, Senior Vice President, Payment Gateway Services, MasterCard


Advancing Key Issues for Digital Commerce

Protecting consumer privacy in an evolving digital era.
Best Practices for merchants, acquirers and solution providers interested in understanding the challenges and risks of managing data privacy and the negative implications for merchants and acquirers.

Sheryl Ann Yamuder, Senior Managing Counsel, Privacy and Data Protection, MasterCard

Future Proofing Your Business: Digital Challenges and Opportunities
Join us to learn how MasterCard can help drive innovation in a continuously evolving digital landscape.

Nick Vora, Vice President, Payment Transaction Services, MasterCard, Middle East and Africa (MEA)
Daniel Rich, Vice President, Product Development, MasterCard
Dennis Gamiello, Vice President, Identity Solutions, MasterCard

How key consumer trends are shaping a new product and marketing approach

Latin American consumers are quickly evolving the way they engage with brands, consume information, shop and share their experiences. In this session, you’ll uncover the top consumer trends that are shaping the behavior of the Latin American consumer. These insights will make your marketing and product strategies more powerful.

Rafael Puebla, Vice President, Product Management, MasterCard Latin America and Caribbean
Adrian Collard, Vice President, Brand Marketing, MasterCard Latin America and Caribbean
Paola Aldaz, Marketing Director, MasterCard Colombia and Ecuador


Generating consumer preference by leveraging new consumer trends

Discover how MasterCard is using the latest consumer trends in Latin America to evolve its marketing and product strategies to generate brand preference in benefit of key partners and consumers alike.

Rafael Puebla, Vice President, Product Management, MasterCard Latin America and Caribbean
Breno Andrade, Vice President, Consumer Marketing, MasterCard Latin America and Caribbean



Biometrics: the Future of Authentication – Demo

Security experts from MasterCard will provide a live demo of an advanced biometric authentication capability for on-line shopping, provide an overview of the innovation, share learnings from recent consumer trials, and discuss the viability of the technology for on-line payments and the opportunity in Latin America.

Dennis Gamiello, Vice President, Identity Solutions, MasterCard
Ali Aidi, Vice President, Identity Solutions, MasterCard Latin America and Caribbean

Cyber Security: How to combat real threats

Cyber threats are real. Malicious hackers pose a serious threat to the industry as a whole, with the evolution of digital and mobile technologies. This session will show you the current threat landscape and highlight general accepted practices in understanding and addressing the risks.

Celiana Marques, Group Head, Operations and Technology, MasterCard Latin America and Caribbean
Paul Underwood, Acting CTO and Head of Incident Response, Emagined Security
Robert Villanueva, United States Secret Service (USSS) Agent

Issuers Digital Wallets: MasterPass and Tokenization – Demos

Join this session to see firsthand how MasterPass leverages the MasterCard Digital Enablement Service (MDES) to allow wallet partners to create a customized and branded wallet and support tokenized transactions across all channels.

Ana Prada, Vice President, Digital Convergence, MasterCard Latin America and Caribbean
Prashant Sharma, Vice President, MasterPass, MasterCard

TIM/Caixa Case Study. Building a Successful Mobile Money Program

Learn more about how TIM Multibank Caixa MasterCard are building a payment ecosystem with mobile network operators (MNOs), financial institutions, agents, and consumers, using Mobile Money, to enable the underbanked population to enter the electronic payments world.

Fabio Freitas, Director of Mobil Financial Services, TIM Brasil
Rose Del Col, Vice President, Financial Inclusion and Personal Payments, MasterCard Latin America and Caribbean

Loyalty Solutions at Work – Demo

Join us in exploring how MasterCard applies best-in-class analytics to enable personalized offers and give consumers the choice to redeem points at more than 35M merchant locations with a completely frictionless check-out experience.

Eduardo Neubern, Vice President, Market Product Management, Global Products and Solutions, MasterCard Latin America and Caribbean
Isabella Campos, Director, Loyalty Solutions, International Markets, MasterCard Latin America and Caribbean

Changing your DNA to win in Digital

Consumers’ever-changing behaviors driven by technology are posing new challenges to all industries. This session will shed light on how the financial industry, banks specifically, need to adapt to win.

Gustavo Tayar, Associate Principal, McKinsey and Company São Paulo

Enhancing customer engagement with card controls – GogoNogo Demo

Learn about a new and innovative platform that provides card issuers with the tools to directly engage their cardholders anytime and anywhere and meet the growing demand for self-service, improved security and convenient card controls.

Charles E. Potts, Managing Director, Business Development, First Performance Global
Don’t miss a thing: We will soon be launching our event app so you can get the latest and greatest news about the forum. Stay tuned!


Fontainebleau, a timeless icon
Make your reservation here, or call the Reservations department at 1 800 548 8886. To ensure that you receive the discounted group rate of $269.00 per night, simply mention the MasterCard Payment Innovation Forum. *MAKE RESERVATION
*By clicking on "make a reservation" you will be leaving the MasterCard LAC Forum website and will be redirected to the hotel website

Fontainebleau Miami Beach

4441 Collins Ave,
Miami Beach, Florida 33140
Phone: (305) 538-2000

Get Directions



Newsroom /


Financial Inclusion Commitment…

As part of an ongoing dialogue on the importance of public-private partnership to deliver on the goal of full financial access by 2020, MasterCard CEO and president Ajay Banga joined World Bank President Jim Yong Kim, UNSG Special Advocate for Inclusive Finance for Development Queen Maxima…


MasterPass is launched in Brazil

MasterPass™ is officially launched in the Brazilian market on July 13th, 2015, this country becomes the first Latin American market to implement this innovative payment technology. MasterPass™ by MasterCard is a digital service that allows consumers to use any credit, debit or prepaid card of the main brands to…


An application to eliminate queues…

MasterCard and Paymentez launch plazez, a mobile application that will allow paying for any product or service offered by affiliated merchants without the need to queue. It will be launched in the upcoming event Zona Picnic Club Colombia, on Saturday 25th and Sunday 26th of July in Parque el Chico, in Bogota.


Inclusive Capitalism: the Road to…

Financial inclusion is an action that can bring population out of poverty while boosting economic growth more comprehensively, sustainably and fairly.
It is not just about how to pay and receive payments when banking structure is lacking. It is also about making sure that wherever you are in the world…


How the Masters of Code…

When your friends in tech show up strong: Many partners decided to join this stop and were actively participating in making this event exceptional. When Sabre, Uber, Facebook, 500 start-ups, Microsoft and Telcel join forces to reach out to the developer community in Mexico, it guarantees a massive turn out of attendees.


A new global study…

Consumers around the world are starting to demand changes in shopping, such as simpler and more innovative ways of paying. Which is why merchants are now under increasing pressure to adopt new payment technologies that adapt to said demands of consumers; as revealed by study presented today by MasterCard in the World Retail Congress…

Registration /


Contact Alina Dalmau

+1 (305) 539-2388